"Am I gonna lose my job to AI?" That's probably the biggest question of 2025 that every salesperson would have asked.
To increase the anxiety, every time a new Y Combinator Sales Startup comes with a new announcement:
"Our AI can do cold outreach, cold calls, like humans, not just humans, better, accurately & faster than humans."
By the time you try to ignore these excited-to-launch-our-new-sales-AI posts & tweets, Sam drops the biggest shocker that you can't help but listen to with a gloomy face:
"People will lose jobs to AI, and not everyone's going to like all of the impacts, but this is coming. … AI is going to eliminate a lot of current jobs, and there will be classes of jobs that totally go away. AI is also going to change the way a lot of current jobs function, and it's going to create entirely new jobs."
Read that again. In four lines, Sam Altman just told the world: "Your job is on fire."
So, SDRs, AEs, and Sales reps, is your job confirmed to be lost to AI? Oh yes, that "human creativity & judgment is irreplaceable" only sounds good, but you & I both know companies have stopped hiring and now they might start firing.
What's the future of sales? Is your job safe? Is it confirmed you'll lose your job? Do you have to switch careers now? There are hundreds of such questions hitting your brain cells every second, and the fear might be suffocating you.
I'm Jasper, Co-founder of RogerRoger, here to have a straight heart-to-heart talk with you. (I'm equally scared by the thought that AI agents will use RogerRoger, our sales SaaS, in the future.)
01/ The shift is happening. AI has started taking away jobs already
Before you panic and close the tab, listen: AI isn't mindlessly eating jobs; it’s targeting the easy stuff. If your role is:
Sending templated cold email sequences
Repeating the same demo script
Logging calls and tasks mindlessly
Keeping clients warm with routine check‑ins
Then, yes, you're at risk. You're doing what AI is built to do: repeatable, predictable, low-value tasks.
So, if you're merely ticking the boxes, you're lining up for a check-out.
So ask yourself:
Are you just following orders?
Or are you bringing real fire to the table?
02/ Use AI, Don't Compete With It
First, you have to leave the mindset that you are in competition with AI. If you are, then you are confirmed to lose. But if you think the other way, not to compete but to complement, you'll go a long way.
The smartest reps aren't scared of AI tools. They're using them to handle the repetitive junk like prospect research, demo prep, and qualifying leads so they can focus on what moves the needle.
Let AI do 80% of the heavy lifting so you can show up 100% strategic.
And the 20% strategic, such as reading the room, reinforcing trust, negotiating deals, building multi-stakeholder strategies, and co-creating solutions, can be done by you.
Using AI + your creativity + strategic experience & judgment, you can become truly irreplaceable.
03/ Find Your USP, Your Unique Sales Power
What do you bring to the table that no software ever could?
Maybe it's your way of navigating complex stakeholders.
Perhaps it's your storytelling & fearless follow-up.
Whatever it is, own it.
Then, make sure your team, your manager, and your company see it. AI is designed to produce frameworks and ideas that are accessible to everyone. It creates a sea of sameness, like the long em dash you see in every AI-proofread or written text.
There is no signature value or framework that it can create for a company or a job role. But you can build that. And the best part? Sales is a performance-based job. The more you use your USP & close deals with it, the more you shine and the more irreplaceable you become.
Because you own something that AI doesn't and won't stop from sharing with your managers and executives & talk about how it is helping you lose big, and suggest maybe others can use it too.
Track your wins and share your strategies with your colleagues & teams.
Highlight the impact you're making on revenue, retention, and customer experience.
Don't just be good; be undeniable.
04/ Visibility = Career Insurance
It's no longer enough to be good. You have to be seen.
We live through a periodic myth: "If you close the deals, you're safe." No, you are not.
If your value is silent, there's no way you'll be considered. It's a psychological phenomenon: if you stay on the brain, they'll believe you when thinking about who to fire. But if not, the management will treat you in the AI vs. human game.
Build visibility by:
Logging qualitative metrics (NPS, stakeholder engagement, referrals)
Sharing deal milestones in team meetings
Highlighting bottlenecks you solved
Asking for feedback with modern impact surveys
Publicizing team wins with your influence behind them
When you say, "AI helped me find the lead, but my insight secured the deal," people listen.
05/ Your AI‑Infused Game Plan
Imagine this: it's Wednesday morning. AI has already flagged five high-fit accounts with high engagement signals. It drafted three personalized emails based on recent prospect activity. Meanwhile, you've just finished a high-impact coaching session with your VP, strategizing how to remove blockers from a big deal and prepping for a meeting that afternoon.
You walk into that meeting calm, confident, and prepared. Your insight and rapport are felt by both the buyer and internal leadership.
AI-powered the prep. You delivered the sale. And your deal moves to "Commit" with your name on it.
That's not possible with AI alone. It's what you plus AI get you.
So here's your game plan:
Start small. Choose one AI tool that helps you research prospects, personalize emails, or analyze calls.
Measure the lift. Track your win rate, cycle time, reply rate, or average deal size.
Make it unignorable. Share your early wins publicly: emails to your boss, Slack wins channel, or during team updates.
Double down. Reinforce what works, iterate what doesn't. Make yourself integral to AI adoption inside your org.
Conclusion: Thriving Doesn't Mean Surviving
Sure, AI is changing the game. But in every game, there are players, and there are the coaches. The technicians, the strategists, the connectors, the trusted advisors.
AI can handle the back end. But you? You decide how the story plays out.
So the real question isn't: "Will AI replace salespeople?”
It's: "Will I evolve into the kind of seller no algorithm can replace?"
There's your line in the sand.
Which side of it will you stand on?
When we started RogerRoger, I didn’t expect to end up in sales. But as the first person on the front lines, I had no choice—I became the team’s first salesperson by default.
At the time, I had no formal training, no scripts, and no sales playbook to follow. All I had were prospects to talk to and demo calls to handle.
I learned the hard way: through experience.
Countless conversations taught me how to understand what customers really want, how to handle objections without sounding pushy, and how to guide people toward making decisions that feel right for them.
My letters aren’t filled with jargon or quick-fix tactics—they’re packed with honest, practical advice that comes from years of learning on the job.
